In 1986, Perez forgot his tape of
aerobics music for a class he was teaching. He took the tapes he had in
his backpack—consisting of traditional Latin salsa and merengue
music—and improvised a class using this non-traditional aerobics music.
After
finding initial success in Colombia, he moved to the United States in
2001, where he teamed up with cofounder Alberto Perlman and, a childhood
friend, COO Alberto Aghion. The trio produced a demo reel, and the
concept was discovered and licensed by a company called Fitness Quest to
create a direct marketing campaign and a line of home videos.
In
1986, Perez forgot his tape of aerobics music for a class he was
teaching. He took the tapes he had in his backpack—consisting of
traditional Latin salsa and merengue music—and improvised a class using
this non-traditional aerobics music. After finding initial success in
Colombia, he moved to the United States in 2001, where he teamed up with
cofounder Alberto Perlman and, a childhood friend, COO Alberto Aghion.
The trio produced a demo reel, and the concept was discovered and
licensed by a company called Fitness Quest to create a direct marketing
campaign and a line of home videos.
In 1986, Perez forgot his tape of aerobics music for a class he was
teaching.
He
took the tapes he had in his backpack—consisting of traditional Latin
salsa and merengue music—and improvised a class using this
non-traditional aerobics music. After finding initial success in
Colombia, he moved to the United States in 2001, where he teamed up with
cofounder Alberto Perlman and, a childhood friend, COO Alberto Aghion.
The trio produced a demo reel, and the concept was discovered and
licensed by a company called Fitness Quest to create a direct marketing
campaign and a line of home videos.In 1986, Perez forgot his tape of
aerobics music for a class he was teaching. He took the tapes he had in
his backpack—consisting of traditional Latin salsa and merengue
music—and improvised a class using this non-traditional aerobics music.
After finding initial success in Colombia, he moved to the United States
in 2001, where he teamed up with cofounder Alberto Perlman and, a
childhood friend, COO Alberto Aghion. The trio produced a demo reel, and
the concept was discovered and licensed by a company called Fitness
Quest to create a direct marketing campaign and a line of home videos.
Zumba Classes Butte, Montana